Egoa: Sir, please do tell us something about your Goan connections?.
Mr. Warty: Firstly there is a connection of descendant. My father was a Goan, although I was born in Maharashtra, I was closely in touch with the Goan culture at all times. Few months back I had a heart surgery. I was told not the fly (by air) for at least 3 months. So it meant boredom. Rather I thought why not set up a unit in Goa? It gave me a chance to come back to my roots and also there is a lot of hidden talent here. I just want to explore it.
Egoa: Who is your target audience?
Mr. Warty: Well, we have establishments all around the Globe right from Costa Rica to China. At present what we are doing is B2B marketing (i.e. Business to Business). Herein we actually lease our software and other products to other companies on revenue basis. It helps us earn a decent profit. Also, very soon we will be launching B2C (i.e. Business to Customer) approach very soon. Wherein, we will directly supply to the customers.
Egoa: What is the biggest threat to your business?
Mr. Warty: the worst is the cultural inhibitions of various countries. And as an added disadvantage are the unreal government policies. That is the biggest threat because we have no control on the government. In some countries online gaming is illegal but offline is legal and is some other countries it is vice versa.
Egoa: China is one of the biggest hubs for you. Is it true?
Mr. Warty: China has great human resource but the Government policies are stringent. There is a trade-off here. It is the leading manufacturing Country. So it is very much affordable in monetary terms. But, the Government policies are a hitch.
Egoa: Tell us a little about your products?..
Mr. Warty:
When the motive is to entertain, everything else takes a backseat. We build our software backwards. Sort of reverse engineering. When a group of professionals are pitted together, creativity has no limit. So our programmers, graphic designers and marketing geeks get together and spend a lot of time dreaming. And re-creating those dreams. It works for us, and will for our clients as well.
We won't say that our gaming software is the best on this planet, it will be. We constantly endeavor to better a previous effort. And our actions really speak louder. We'll let you be the judge.
Our products:
? Poker
? Omaha
? Stud Poker
? Casino
? Badugi
? Speed Hold'em
? Tournaments
? Flash game
? Fantasy sports
? Sports book
? Dominoes
Egoa: What is your USP?
Mr. Warty: Complete gaming platforms
Internationalization Support
Multiple skins
Scalability, Robustness, Fault Tolerance
Regression and game rule test suite
Advance Fraud and collusion detection algorithms
Courtesy: a talk by Mr. Warty at Adarsh Institute of Management
The excerpts have been picked up by: Nisha Bhatia